ChatGPT now lets businesses claim a profile. Here's how Indian sellers can get listed.

Short answer: yes, it's real, and it's worth ten minutes. Buyers already ask ChatGPT things like "where can I buy cotton bedsheets online" or "best CCTV dealer in Agra". Since 10 November 2026, a business can claim its profile in ChatGPT, keep its details right and see how often ChatGPT brings it up.

It's a beta and parts of it are US-only for now. Below is what you can do from India today, step by step, and what to fix on your own website so ChatGPT has something good to say about you.

What you get, and what works in India (as of 12 November 2026)

This is a beta and OpenAI is changing it fast. Check chatgpt.com/business-hub for the current rules in your country.

Before you claim: get these ready

• A website with your business name on it. An online store counts; your store's own address is your website.
• A business phone number or a business email address that you can receive a code on. It should match what's on your website.
• If your website is on your own domain (like yourshop.in): access to your domain's DNS settings, in case you verify that way.
• A government ID for the identity check.
• Ten minutes, on a laptop or phone.

How to claim your business in ChatGPT

Store on a sub-address (like yourshop.slaby.in)? You can't add a DNS record to an address you don't own, so verify with your business phone or business email instead. Put that same phone number and email on your store's contact page first, so everything matches. If you have your own domain, the DNS method works too.

What actually makes ChatGPT recommend you

Claiming the profile helps ChatGPT get your details right. Whether it recommends you depends on what it can read about you on the web, mostly your own website.

• Product pages that say plainly what the product is, its size, material or model, its price and how long delivery takes.
• An About page with your shop's name, city, what you sell and since when.
• Real photos and real prices. Pages that say "DM for price" give an assistant nothing to quote.
• Your website open to search engines and AI crawlers. Don't block them if you want to be found.
• Reviews and mentions elsewhere: Google reviews, marketplace ratings, local news, Instagram.
• The same name, phone and address everywhere you appear.

How to see if it's working

Inside Business Hub, Insights shows how often ChatGPT mentioned you, how many people clicked through to your website and the topics you came up for.

On your own website, links from ChatGPT carry the tag utm_source=chatgpt.com, so your analytics can show visits and orders that started in ChatGPT.

If your store is on Slaby

Your store already has what a claim needs: its own website address, product pages with your real prices and photos, and an About and Contact page. Every product page also carries structured product data, and each store has an /llms.txt page written for AI assistants.

Slaby's campaign analytics show where your visits and orders came from, so you'll see chatgpt.com there when buyers arrive from ChatGPT. To claim, verify with the business phone or email shown on your store.

Questions sellers ask

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